Reebok was formed in 1979 and is one of the world's largest shoe manufacturers.
Their popularity throughout the 1980s grew from their line of basketball shoes, affiliations with professional athletes, and the quirky yet effective Reebok pump, the first partially inflatable athletic shoe.
Recognizing changing consumer tastes in the 90's, Reebok successfully reconfigured itself to meet the needs of an athletically more demanding customer. That is why you'll find innovative industry-leading technologies incorporated into Reebok shoes. Their DMX technology, for example, was seized upon by designers at Rockport to incorporate into their own famous brand of walking shoes. DMX is a movable air-cushion pocket built right between the midsole and outsole of the shoe. It absorbs the energy of your foot's impact by transferring cushioned air to the point where the Reebok shoe contacts the surface. DMX also provides incredible stability in a women's Reebok shoe by using the force of your heel strike to move air into a sealed-off medial post pod. The harder your heel landing, the firmer the post becomes and the more stable the shoe is overall.
Reebok womens shoes have incorporated a kinetic fit, which provides a fit system that accommodates the changes in size and shape of an athlete's foot as it moves. From impact through toe-off, the foot can change up to half of a shoe size. Kinetic fit construction makes use of a series of engineered stretch panels positioned in key areas of the Reebok shoe. These panels allow the shoe to respond and move naturally with the foot. Its no wonder that females all over the world choose womens Reebok shoes.
Content provided by: Classy Shoes for Women